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Automating business processes

Automating business processes without unnecessary complexity

Less manual work, fewer error-prone handovers and more control over your workflow. House of Devs builds custom software that fits how your organization really works.

Colleagues mapping business processes for automation
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When does process automation make sense?

Automation becomes relevant as soon as a recurring process takes too much time, is error-prone or becomes dependent on one person. Think of manual data entry, Excel files being passed around, duplicate checks, separate mailboxes or systems that do not communicate with each other.

The right solution is not always a large new platform. It often starts with one clearly defined process: handling requests, following up on orders, registering hours, approving documents or making customer information centrally available.

In projects such as BirdBlocker, Equaflor Carnations and XIXO, you can see how custom software replaces manual work with a workflow that remains scalable and manageable.

Signs that automation adds value

  • A lot of repetition Teams enter the same data more than once or repeatedly check the same steps manually.

  • Excel becomes a bottleneck Files have become the leading source for planning, inventory, orders or reporting, while multiple people work in them.

  • Information is scattered Customer data, documents, statuses and actions are stored in separate tools, mailboxes or folders.

  • Growth requires structure The number of requests, orders or internal tasks grows faster than the team can handle.

Dashboard with process data and business information on a laptop
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What can you automate?

Good process automation starts with the work people currently do every day. We translate those steps into clear software logic, with attention to exceptions, permissions, notifications and reporting.

Examples of processes

  • Document flows: requests, uploads, approvals and archiving.
  • Orders and inventory: creating, checking, forwarding and tracking orders.
  • Customer portals: status information, communication, documents and actions in one place.
  • Internal workflows: tasks, time registration, planning and handovers between teams.
  • Dashboards: real-time insight into progress, exceptions and performance.
  • Integrations: connections between existing systems, so data does not have to be entered again.

Want to see what this looks like in practice first? Then also view our work.

  • Replace Excel
  • Automate workflows
  • Connect systems
  • Build a customer portal
  • Develop a dashboard
  • Back-office software

What we deliberately keep focused

  • Not everything has to happen at once Together, we choose a first process with clear value, so you can learn quickly and continue developing in a targeted way.

  • Exceptions count too A workflow only works well when deviations, checks and manual corrections are properly included.

  • Existing systems remain usable Where possible, we connect with software that is already used within your organization.

Development team discussing custom software for business processes
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Practical examples

Process automation becomes concrete when you look at existing business processes. At BirdBlocker, software was used to automate core tasks, enabling growth without immediately adding extra staff.

At Equaflor Carnations, a web application replaced paper and Excel. This makes information more centrally available and reduces dependence on separate files.

For XIXO, the focus included automating purchase orders and time registration. In the Control Energy portal, customer communication and orders came together in a digital environment.

The common thread: not automating for the sake of automation, but building software that solves a recognizable operational problem.

Team working together on a digital workflow on a whiteboard
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Our approach: control first, then build

We start with the process itself. Which steps are involved, who does what, where do errors occur and which systems already play a role? We then translate that into a solution that is technically sound and practical for the team using it.

From process to product

In the first phase, we map the workflow, data sources, user roles and exceptions. We then determine which functionality is needed for a strong first version. Only after that do we continue building based on usage, feedback and new insights.

Want to know more about how we work together? View our approach. If you want to discuss a specific process, please get in touch.

How we keep automation manageable

  • Process analysis We reduce the current way of working to clear steps, roles, decision points and bottlenecks.

  • Smart scope We choose a first version that delivers value without making the project unnecessarily large.

  • Custom software We build web applications, portals, dashboards and integrations around the processes that distinguish your organization.

  • Continuous development After go-live, we improve based on usage, new requirements and changing processes.

View automation in existing work

From portals to workflow software: in our cases, you can see how custom software simplifies business processes and gives teams a clearer overview.

Expo Flora logo

- ongoingCase study

Rentman invoices booked in AFAS automatically at Expo Flora

From Rentman to AFAS, without retyping a thing. Expo Flora creates its invoices in Rentman and runs its financial administration in AFAS. We built the integration in between, so invoices are booked automatically, the original PDF comes along and payment information flows back to Rentman.

AMIGO logo

- ongoingCase study

AMIGO: the app that keeps all maintenance in good order

AMIGO stands for All Maintenance In Good Order, and that is exactly what the app does. Horticultural businesses run all their service and maintenance in it, from the first request to the confirmed visit by the supplier. We built the app.

Services - Working smarter through automation and integrations

We help businesses replace tedious, manual processes with smart, custom solutions that save time, prevent errors, and ensure seamless system integration.

Team building a first working version of a web application
  • Automation of repetitive tasks. No more manually filling out Excel sheets or copying information from emails. We build tools that do the work for you.

  • AI agents in your process. An AI agent reads documents, transfers data and prepares the work in your own systems. Your team reviews and decides.

  • Custom system integrations. We connect your existing software (like ERP, accounting, CRM) into one streamlined whole, without the hassle.

  • Web applications for your process. From order portals to planning systems, we build user-friendly web apps that fit your workflow perfectly.

  • Clarity and overview. No more scattered data. Our dashboards and reports give you real-time insight into what’s happening.

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No fancy office

We work remotely, with our home base in the Netherlands and team members spread across Europe. All within the same time zone, allowing us to move quickly and collaborate closely.

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Frequently asked questions

Which business processes can you automate?

Recurring processes with a lot of manual work are especially suitable. Think of order processing, document flows, customer communication, time registration, inventory management, internal approvals, dashboards and connections between systems.

When is custom software better than a standard tool?

Custom software is especially useful when your process is distinctive, multiple systems come together or standard software requires too many workarounds. If an existing tool is a good fit, we will say so too. The goal is a workable solution, not custom software for the sake of custom software.

How do you prevent errors in Excel processes?

By moving important steps to software with fixed input fields, validation, permissions, logging and clear status transitions. Excel can remain useful for analysis, but it is often vulnerable as the central workflow.

What does it cost to automate a business process?

That depends on the scope of the process, the number of users, the required integrations and the desired first version. That is why we start with an exploration in which scope, technical choices and priorities become clear.

Can we start small?

Yes. That is often the sensible choice. We choose one process or part of a process with a clear impact, build a first version and then expand in a targeted way based on usage and feedback.

Can existing systems be connected?

In many cases, yes. We look at available APIs, data quality, security and management. If a connection is not immediately possible, we look for a practical intermediate step that fits your organization.